
Forget Me Not
Life moves fast, but forgetting doesn't have to slow you down
Wait—where's my wallet this time?
In this Project, I walk you through the creation of Forget-Me-Not, an app that blends geofencing and reminders to keep users sharp.

If people in fast‑paced world forget belongings, their day derails and productivity drops
How Forgetting Items Makes Users Feel

To validate the emotional and practical impact of forgetting essentials, we surveyed 30 people—primarily aged 18–34—about how often it happens, how it makes them feel, and the situations that trigger it.
Users describe a rush of stress and wasted time each time they realize they've left something behind—and it happens more often than you'd think.
How Today's Reminders Keep Pace with You

- Time reminders are reliable but lack context
- Location reminders are relevant but risk alert fatigue
- Hybrid ensures alerts fire only when time and place align
The Tech Behind Location-Based Reminders

Who's in the Reminder Race?
In a world buzzing with alerts, only a few contenders truly stand out. From entrenched calendar apps to up-and-coming hybrids, here's the competitive field shaping tomorrow's reminder experiences.

Discover the faces behind every forgotten moment
From the marathon-minded marketer to the budget-conscious student, these personas illuminate real challenges.

- Regularly forgets essentials when rushing out the door
- Finds existing trackers bulky and expensive
- Struggles with managing daily tasks efficiently
- Wants to reduce time searching for personal items
- Seeks peace of mind
- Values efficiency and accuracy
- Interested in technology and automation of daily tasks
- Find a reliable way to track important personal items
- Tracking solution integrated with existing devices
- Simplifying daily tasks with smart technology

- Frequently forgets books, laptops, or IDs when rushing to class or work
- Lacks a reliable system for managing multiple reminders
- Prefers budget-friendly solutions without compromising functionality
- Wants to stay organized and on top of his schedule
- Seeks a solution that is easy to use and doesn't require technical expertise.
- Values affordability and accessibility
- Track important items like books, IDs, and electronics
- Set reminders for classes, assignments, and meetings
- Use a solution that works seamlessly with his smartphone
Mapping Our Users' Core Needs

























Why We All Miss the Mark

Marketing manager Olivia lines up her laptop, ID badge & prototype at her bedside—no surprises tomorrow, and sets a quick reminder: 'Don't leave prototype behind.'

Leaving home extra early, she darts out the door and races down the block to catch the bus

Bus rounding the corner, phone buzzes with the reminder. Riffling through her tote, the prototype is missing

"Why couldnt I be reminded when I left home?" Heart pounding, she texts: "I forgot my prototype, can you bring it to HQ?"

Bus ride jitters. Will her flatmate save the day, or is Olivia heading straight into disaster?







Pick Your Zones
Drop pins for "Home," "Office," "Gym"—anywhere you hate forgetting stuff.
Build a Checklist
Create activity lists—laptop + ID + prototype for work; water bottle + shoes for the gym.




Auto-Detect Departure
The app senses when you step outside your saved zone—quietly, in the background.
Ping at Just the Right Time
Step out, and—boom—your custom checklist pops up. No more last-minute scrambles.


Pick Your Zones
Drop pins for "Home," "Office," "Gym"—anywhere you hate forgetting stuff.
Build a Checklist
Create activity lists—laptop + ID + prototype for work; water bottle + shoes for the gym.


Auto-Detect Departure
The app senses when you step outside your saved zone—quietly, in the background.
Ping at Just the Right Time
Step out, and—boom—your custom checklist pops up. No more last-minute scrambles.
From Golden Gate to Main Street: The Launch Playbook




Value Vault

Tracking Triumph
Per Active User
Indicators
Early engagement gauge
Onboarding friction check
Indicators
Survey feedback
Stickiness over time
Metrics
Battery-cost check
Annoyance gauge
Metrics
Reliability monitor
Stability signal
If you made it all the way to the end of this, thank you very much for reading!
